Released on = March 12, 2007, 10:26 am

Press Release Author = Starr Tincup

Industry = Marketing

Press Release Summary = Leading custom software developer and marketing firm join
forces to enhance e-business services

Press Release Body = FT. WORTH, Texas-March 12, 2007-C. Pitman Baker & Associates, a
Dallas/Fort Worth-based custom software developer, and Starr Tincup, an integrated
marketing firm, today announced they have teamed up to form a strategic partnership
aimed at enhancing the firms' e-business services. Under the terms of the
partnership, the firms will work together to provide clients with a comprehensive
e-business solution including website design and development, custom software
development and the full spectrum of marketing services from search engine
optimization (SEO) and search engine marketing (SEM) to Internet public relations
and market research.

The partnership between C. Pitman Baker & Associates and Starr Tincup is aimed at
small and medium-sized companies that conduct business on the Internet. These
companies frequently need more than an effective e-commerce website to ensure
success. In addition to best-practice web and software development, they need a
marketing engine that delivers a steady and measurable flow of prospects to the
website. This partnership teams two of the region's best Internet design and
Internet marketing firms so clients can go to market with a single service provider.

"This partnership addresses an acute need for many of our clients," says C. Pitman
Baker, CEO of C. Pitman Baker & Associates. "We provide our clients with world-class
e-commerce and e-business websites and software. But, building the best mousetrap
isn't always enough. Many of our clients need help identifying the right prospects
for their products and services and driving those prospects to the website in
sufficient quantity to hit revenue goals. Our partnership with Starr Tincup delivers
a proven Internet marketing machine. Together, we offer a comprehensive e-business
solution that addresses the entire sales and marketing lifecycle from first
impression to closed deal."

"We are very pleased to have partnered with the good folks at C. Pitman Baker &
Associates," says J. William Tincup, principal and co-founder of Starr Tincup. "This
is a peanut-butter-and-chocolate kind of partnership-both companies are better
together. We look forward to driving traffic to the solid e-business websites
developed by C. Pitman Baker & Associates."


About C. Pitman Baker & Associates
Since 1995, CPB, Inc. has been offering custom design software services in the areas
of E-Business, Enterprise Systems (ERP), Web Site and Interactive Media Design and
Development, Bar Code Scanning and RFID. Visit us on the web at www.cpbinc.com.


About Starr Tincup
Starr Tincup is an integrated marketing firm for B2B software & services companies.
We help our clients market smarter! Our scope of services includes planning,
research, infrastructure, and programs. Visit www.starrtincup.com or
http://starrtincup.blogspot.com to learn more about our firm.

Media Contacts
Bret Starr
Principal and Co-Founder
817.204.0388
starr@starrtincup.com

J. William Tincup
Principal and Co-Founder
817.204.0400
tincup@starrtincup.com
Starr Tincup

Web Site = http://www.starrtincup.com

Contact Details = 1412 W. Magnolia Ave.
Suite 200
Fort Worth, TX 76104